Many film and TV companies produce and publish their own GIFs as part of their viral marketing strategies. GIFs are big business and they’re widely used by advertisers and marketeers. Billions of animated GIFs are now sent between users or posted online every day. They were mostly replaced by JPG and PNG until they were integrated into messaging and social media apps and started being used for memes. GIFs are often used on websites for animated objects and navigation buttons, and on social media to share video clips and animated images. To make GIFs easier to share, the image or animation is compressed with lossless compression, creating a smaller file size without noticeably affecting image quality. GIFs are raster images made up of pixels and containing up to 256 colours. Delete the parts of the video you don’t want to turn into a GIF before exporting. Find the part of the video you want and trim it out. You can upload directly from your device or paste the video’s URL link. They will open in almost all image programs and on almost all devices. Here is a lightweight yet powerful GIF converter program that can record, create or edit GIF images to produce high quality customized results. Upload the video you want to make into a GIF. Although traditionally still images, GIFs can also include short bursts of soundless animation. GIF stands for Graphical Interchange Format. Because both file elements are compressed, MP4s normally have a smaller file size than many other video formats, but still maintain relatively high quality for sharing online. The video part is usually compressed with MPEG-4, and the audio is usually compressed using AAC, which is the audio format associated with iTunes. MP4 videos are made up of video and audio elements that are compressed separately. MP4 is usually the preferred format for uploading videos to YouTube, Vimeo or other websites. Step 3: On the main GIF creation page, youll see options to add text, stickers, etc. Step 2: Paste the YouTube URL and wait for it to be imported. As MP4 is a standardised format, it will normally play easily on most devices and media players, including Windows Media Player, QuickTime, and VLC. Step 1: Go to the GIFs website and sign up for a free account. It was originally developed by the Moving Picture Experts Group (MPEG) but has become an ISO standard, meaning that it’s now maintained by the International Organisation for Standardization. MP4 was developed to be easily played and shared. MP4, sometimes called MPEG4, is one of the most common video formats.
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